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They also offer a chance to experience the Wharton culture. Learn how you can build data-driven decision-making skills with Wharton Executive Educations Business Analytics: From Data to Insights program.Led by Prof. Christopher D. Ittner, learn how to look at data and derive insights to create future strategies that help enterprises succeed. Find available business and data analytics courses and programs offered at Wharton at the undergraduate and graduate level. Each program includes an estimated learner effort per week, so you can gauge what will be required before you enroll. Coaches and Leadership Development Consultants. Delivered in collaboration with program partner Emeritus: The K. P. Chao Professor; Professor of Marketing; Vice Dean of Analytics at Wharton; Chairperson, Wharton Marketing Department, The Wharton School; Professor of Economics; Professor of Education; Professor of Statistics, University of Pennsylvania, Research Interests: Marketing research methods, missing-data problems, psychometrics, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), The Wharton School, Research Interests: Pricing, social influence, social networks, Assistant Professor of Marketing, The Wharton School, Research Interests: Marketing analytics, data-driven design, decision support, preference measurement, Blended Learning Solutions for Organizations, Business Analytics: From Data to Insights, Digital Transformation for Senior Executives Program, Entrepreneurship Acceleration Program: Scaling Your Business, Fintech Revolution: Transformative Financial Services and Strategies, Marketing Manager (traditional, digital, or omni-channel) who aims to use analytics to improve marketing ROI, Business or Data Analyst who wants to gain expertise in marketing-specific applications such as regression analysis and conjoint analysis, General or Business Manager who wants to take a broad, customer-centric view of innovation for better decision making, Product or Brand Manager who seeks to explore analytics techniques to optimize the impact of their marketing investments. The Business Analytics: From Data to Insights online course is designed under the Wharton Executive Education, in collaboration with Emeritus, an online education platform. Business Analytics: From Data to Insights. Privacy Policy. Get a chance to interact with Wharton faculty, who are experts in their field, to better understand how to apply business analytics and turn data into a competitive advantage. The Marketing Analytics program is designed to help you develop an analytical approach to optimize your marketing spends and make informed decisions. While business analytics is often focused on analyzing customer behavior, that is not its only application. Transform your data into actionable insights with Data Courage's AI analytics services. companies like Yahoo, Google, and Facebook. Dan Taylor, faculty director of Wharton Forensic Analytics Lab, weighs in on the significant deficiencies in FTXs internal controls. Excited to share that I have successfully completed the Business Analytics: From Data to Insights certification program through Wharton Executive Education at Wharton's online Business Analytics Specialization arms managers and leaders with the tools needed to break away from the pack. According to research from the Penn Wharton Budget Model, student loan forgiveness will be anything but free.. Enroll now. ONLINE CERTIFICATE PROGRAM BUSINESS ANALYTICS: FROM DATA TO INSIGHTS PROGRAM We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media. Upon successful completion of the program, you will receive a smart digital certificate. The program fee is noted at the top of this program web page and usually referenced in the program brochure as well. Note that, unless otherwise stated on the program web page, all programs are taught in English and proficiency in English is required. Improve your decision-making process and deepen your business insights through Wharton's three-month certificate program Business Analytics: From Data to Insights. . In this program, you will learn how to use AI concepts and tools to sharpen your analytics mindset and enable a fully digital business strategy. Organizations that leverage customer behavioral insights outperform peers by 85% in sales growth and more than 25% in gross profit. REGISTER. $79/month The course provides essential tools and information required to enhance their performance, teaching how to transform data into a competitive advantage. . What I aspired in my journey Data that is collected by the company is used to create predictive models. Some of the companies discussed include Amazon, Netflix, and Starbucks. Wharton Executive Education proudly offers Customer Analytics for Growth Using Machine Learning, AI, and Big Data will give you the discipline for and understanding of how to leverage your data to transform existing business strategies and level the playing field for firms that were just beginning to harness the power of analytics. No, only verified digital certificates will be issued upon successful completion. Partial (or pro-rated) refunds are not offered. This information will be clearly noted in the program brochure. Business Analytics: From Data to Insights at The Wharton School From $2,750 Mar 9May 11, 2023 Online 9 weeks $2,750 Email address Country code Phone number I agree to the processing of my personal data, including its transmission to the Provider of this course. The smart digital certificate can be shared with friends, family, schools, or potential employers. Consultants seeking to offer better insights to their clients that are based on the latest ideas in business analytics, and learn structured approaches of problem solving through analytics. Duration: 4 weeks (3-5 hours/week). This will not be applicable for deferrals within the refund period, and the limit of one deferral per enrollment remains. Please email us if you need further clarification on program activities. The special group pricing offers up to 20 percent discount. Time will be spent among a variety of activities including: The program is designed to be highly interactive while also allowing time for self-reflection and to demonstrate an understanding of the core topics through various active learning exercises. Analysts who want to understand the business implications of analytics, better equip themselves to draw business relevant insights, and grow in their career. Business Analytics: From Data to Insights course fee structure, Business Analytics: From Data to Insights. You can use it on your cover letter, resume, and/or display it on your LinkedIn profile. Invite a friend or colleague and get US$275 off on your program. Business Analytics: From Data to Insights (Wharton Executive Education) 3. This is why they require trained professionals and opting for the Business Analytics: From Data to Insights training will give you a value-added skill. Our participants tell us that taking this program together with their colleagues helps to share common language and accelerate impact. Duration: 4 weeks (1-2 hours/week). IEC in Sports Case Study: Apply Prediction Models A/B Testing Business Analytics: From Data to Insights Wharton's three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. 6-8 hours per week, US$2,750 All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Wharton School. Through this collaboration, we are able to offer broad access to the world-class knowledge for which the Wharton School is known, in an engaging and interactive digital environment. Their research has been published in leading journals, including the Journal of the American Statistics Association, Marketing Science, Manufacturing & Service Operations Management, and the Journal of Consumer Research, and they have been quoted or featured in outlets like The Economist, New York Times, Wall Street Journal, and Washington Post. or get US$275 off with a referral, Enroll your team and learn with your peers. Youll get your own Jupyter notebooks with actual code to run against hundreds of thousands of rows of real data from Evite. The Jacobson Global Venture Awards, established in 2017 by alumni Marina and Andrew Jacobson, allows students to share their entrepreneurial vision with their community, and compete . In this program, you will learn how to use AI concepts and tools to sharpen your analytics mindset and enable a fully digital business strategy. Business analytics makes extensive use . Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. This option is made available on the payment page and should be selected before submitting the payment. Interested in exploring other Wharton Executive Education programs? Whartons Duncan Watts discovered 17% of Americans consume television news from partisan left- or right-leaning sources compared to just 4% online. To complete the program, you must complete assignments in 7 out of 9 weeks. Yes, the flexible payment option allows a participant to pay the program fee in installments. Technology-oriented professionals, online marketers, statisticians, automation innovators, and data professionals will benefit from this four-week certificate. I agree to the processing of my personal data, including its transmission to the Provider of this course. Consider what you want to do with the actual data. Learn more about Wharton Onlines Business Analytics Specialization before enrolling in the program. $79/month The expert faculty will brief the Business Analytics: From Data to Insights certification with a combination of live and recorded video lectures. The Business Analytics: From Data to Insights online course is designed under the Wharton Executive Education, in collaboration with Emeritus, an online education platform. However, these sessions are always recorded, so you may view them later. First, identify three sources of use cases and start to build them. Flexible payment options available. Photos: Unsplash, WestCoastivieS via WikimediaLogos provided by ClearbitFind jobs at Jooble, This product includes GeoLite2 data created by MaxMind, available from maxmind.com. We encourage faculty members around the globe to participate. If your enrollment had previously been deferred, you will not be entitled to a refund. The Scope of Artificial Intelligence in India, 10 Best Certification Courses After Hospital and Healthcare Management, Top MBA Colleges in India Accepting CAT Score, Offered by Wharton University of Pennsylvania, Gathering insights, and forecasting and describing future events under descriptive analytics, Predictions using data, decision-making tools, using data for employment performance prediction under predictive analytics, Giving recommendations to change behavior and to determine the most constructive consequences through prescriptive analytics. The program has over 170 video lectures from Wharton's expert faculty, providing general information about concepts and frameworks. 3. Business processes that can be supported by self-serve analytics and dashboards. For maximum flexibility, you can access program content from a desktop, laptop, tablet, or mobile device. Some programs do have prerequisites, particularly the more technical ones. Whartons three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. Explore Attrition Using a Dataset By clicking the button below, you agree to receive communications via Email/Call/WhatsApp/SMS from Wharton & Emeritus about this program and other relevant programs. Raghu Iyengar, a nonlinear pricing scheme researcher, applies real-world examples to explain how you can uncover actionable insights from sources like online transaction, customer survey . In Thinking with Data, Max Shron offers a helpful framework for narrowing the scope of a project such as data analysis. Successful enterprises from retail to finance rely on data to formulate strategies that drive revenues and grow their customer base. Business Analytics: From Data to Insights, Descriptive Data Collection: Surveys, Net Promoter Score (NPS), and Self-Reports. A deferral request must be submitted along with a specified reason and explanation. Learn more. After filling the form, they will be directed to the payment page. Yes, the learning platform is accessed via the internet, and video content is not available for download. Youll get your own Jupyter notebooks with actual code to run against hundreds of thousands of rows of real data from Evite. Participants will need the latest version of their preferred browser to access the learning platform. At the end of this Capstone, youll know how to The A/B Testing Simulation is modeled after real-world interfaces, the Simulation provides students with a highly interactive look into the world of A/B testing, and engages them throughout the entire process from setting up questions to reading the outcome data to find actionable insights. Forecasting, Regression Analysis The digital certificate will be sent approximately two weeks after the program, once grading is complete. Accounting Analytics explores how financial statement data and non-financial metrics can be Because no one does data and analysis better than the Wharton School. $79/month Wharton Executive Education is collaborating with online education provider Emeritus to offer a portfolio of high-impact programs for working professionals. The goal is for you to leverage cutting-edge analytical tools along with traditional marketing methodologies to realize better results and increase profits. In this course, Whartons top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. In this course, four of Wharton's top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. Business analytics is the practice of using data to help inform and influence a company's decision making. Nothing could be more valuable to your business education than the Wharton Business Analytics Specialization. Candidates have to fill in a simple application form that requires their address, work experience, and nationality. This course provides an overview of the field . View the program page in Spanish , Christopher D. Ittner, PhDSee Faculty Bio, EY Professor of Accounting; Chairperson, Accounting Department, The Wharton School, Research Interests: Cost accounting, intangible assets, performance measurement, Assistant Professor of Marketing, The Wharton School, Research Interests: Online marketing, entrepreneurship, marketing analytics, search engine marketing, game theory, industrial organization, Xingmei Zhang and Yongge Dai Professor; Professor of Management, The Wharton School, Research Interests: Human resource management, knowledge workers, worker mobility, The K. P. Chao Professor; Professor of Marketing; Vice Dean of Analytics at Wharton; Chairperson, Wharton Marketing Department, The Wharton School; Professor of Economics; Professor of Education; Professor of Statistics, University of Pennsylvania, Research Interests: Marketing research methods, missing-data problems, psychometrics, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School, Research Interests: Lifetime value of the customer, sales forecasting for new products, behavioral data, Anheuser-Busch Professor of Management Science; Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Service operations, stochastic processes, the control of queueing systems, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), The Wharton School, Research Interests: Pricing, social influence, social networks, Professor of Operations, Information and Decisions, The Wharton School, Research Interests: Capacity and patient flow management in health care operations, diffusion models for new products and services, revenue management, Senthil Veeraraghavan, PhDSee Faculty Bio, Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management, Business Analytics: From Data to Insights, Blended Learning Solutions for Organizations, Digital Transformation for Senior Executives Program, Entrepreneurship Acceleration Program: Scaling Your Business, Fintech Revolution: Transformative Financial Services and Strategies.